Pack Nord Granola Bars

Year
Client
Merkidentiteit
Individual Pack Nord granola bars shown in 3 flavors: Honey Nut, Coffee & Oat, and Choco Chai.
The Challenge
The Pack Nord brand mark: A circle encompassing the letter "P" from their custom type and a small superscript north star.
The Pack Nord brand pattern with the central north star highlighted in the center in yellow.
Pack Nord logo in black on a cream background. The logo is text based with a small superscript north star in between the P and A in "pack."
2 Pack Nord Granola Bar boxes shown on a gray background. Flavors shown are Choco Chai in yellow packaging, and Honey Nut in white packaging.
5 Brand Colors: Yellow, Black, Cream, Light Gray, Charcoal Gray
Pack Nord Granola Bar Box: Coffee & Oat Flavor isolated on a gray background.
Strategic Approach
Image depicting individually wrapped as well as boxed Pack Nord Granola Bars in three flavors. Each flavor has it's own primary color from the brand colors.